Bold Moms Break the Rules of White! I AM BOLD! #TideVividWhite

Tide vivid white and bright

I have 4 kids under the age of 6 which means white should be an off limits color. Just the fact that I have a 3 year old and a 14 month old should also mean no white shirts for me, but alas I love white and will not give it up. There is something so stylish and classic about a crisp white shirt, maybe the chaos of messy kids makes me want to appear together to the world. Somehow if I can pull of a bright white shirt with no stains I must have it all together right? Well let’s just say I go through a lot of white shirts, in fact it is rare for a white shirt to make it to a second season at my house, it is very sad.

When I heard Tide had a new product called Tide Vivid White + Bright I knew I had to try it because contrary to popular belief not all detergents are created equal. Over the years I have realized I can’t just buy any old brand if I want my clothes to last.

So I decided to put Tide Vivid White + Bright to the test. Tide claims it will help keep my whites bright and that is exactly what I want. I used the new Tide on a white shirt from last year that was still wearable but not as white as it once was. I am happy to say when placed next to the brand new unworn white button down I just purchased the two look the same shade of white. I am SOLD! So now thanks to Tide I wear white without fear. And I have even started using Tide Vivid White + Bright on my blacks since I LOVE black too and I hate that it fades so quickly. Tide promises to keep colors like new and that is exactly what I want!

So mother’s proudly go forth and wear white and black, although avoid white on spaghetti night and black when your kids have a cold, because Tide has got you covered and will keep you looking vivid and bright!

Tide Vivid White + Bright keeps whites brighter longer allowing you to break the rules of white. Learn more about Tide’s whiteness regimen by visiting DailyCandy.

This is a sponsored conversation written by me on behalf of Tide. The opinions and text are all mine.

tide white and bright

About Ellen Peppercorn

Hi my name is Ellen Peppercorn and I am a 32 year old happily married mom to 5 little girls living in Columbus, Ohio. My husband, my five girls and my faith are the most important things in my life, they are my world! After starting That Chic Mom (formerly Thrifty & Chic Mom) five years ago I am happily blogging daily here about all of the things I love… fashion, beauty, family, cooking and all the products that help me be a better mom or make my life easier as a mom.